Digitizing Medieval Archives
  • Introduction
  • Overview of the Course
  • Assignments
  • Lead a seminar
  • Readings
  • Week 1 & 2 - Setting Up
    • Signing Up
    • Using Twitter
    • Twitter Strategies
    • Twitter Abbreviations
  • Week 3 - Omeka
    • Dublin Core
  • Week 4 - Github
    • Markdown
    • Github
    • Turning Github into a website
    • Markdown II (Optional)
  • Week 5 - Writing Supports
    • Your first transcription
    • Getting prepared for Transkribus
  • Week 6 - Palæography
    • Distinguishing Late Medieval Scripts
    • Handwriting Analysis Tools
    • Installing Medieval Unicode
    • IRL Abbreviations
  • Week 7 - Abbreviations
    • Transcribing with Transkribus
    • Transcribing
    • Java 8
  • Week 8 - Codicology
    • Codicological Spreadsheet
  • Week 9 - Liturgical Genres
    • Medieval Liturgy - Basic Bibliography
  • Week 10 - Cataloguing
    • Template for Folio Cataloguing
  • Week 11 - Workday
  • Week 12 - Whetting your Digital Appetite
  • Week 13 - The Theory of the Digital
    • Github Project Boards
  • Week 14 - The Promise of DH
    • Criteria for Evaluating DH Projects
  • Week 15 - Capturing Manuscripts
    • How to take photos of documents
    • Image File Formats
  • Week 16 - IIIF
    • Our IIIF Images
    • Understanding IIIF Image Presentation
    • Using IIIF Manifests
  • Week 17 - IIIF Annotations
    • Annotations in Mirador
    • Annotations with Transkribus
  • Week 18 - Online Exhibits
  • Week 19 - TEI
    • Look at a TEI folio description
    • Digital Latin Library
    • TEI export from Transkribus
  • Week 20 - Accessibility and Longevity
  • Week 21 - Work
  • Week 22 - Work
  • Week 23 - Presentations I
  • Week 24 - Presentations II
  • Week 25 - End of the Line
  • About
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  1. Week 1 & 2 - Setting Up

Twitter Strategies

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Last updated 6 years ago

[Adapted from Jesse Strommel, "Promoting Open Access Publications and Academic Projects", .]

How to Promote an Academic Project or Publication

Before you can successfully promote an article, post, or project, you have to build a network. To do this:

  1. Start by following, friending, or adding to circles relevant users on whichever social media networks you feel most comfortable. Focus on quality, not quantity. Perhaps curate your feed, for example, to include a wide variety of perspectives, folks you respect, not just folks you agree with. Real engagement doesn’t happen in an echo-chamber.

  2. Follow enough people, but be careful not to follow just for the sake of following. When creating a new account on Twitter, I suggest following about 50 people to start. Twitter doesn’t really work as a network until you’ve reached a certain tipping-point.

  3. Don’t follow and unfollow aggressively. Engagement requires genuine listening not just following or friending to create a bigger network.

  4. Share relevant information, retweet your peers, but post substantively. Don’t post about the same article or project more than a couple times without offering more information, a quote, additional context, etc. Avoid posting the same thing on multiple channels without tweaking for the specific audience.

  5. On Twitter, I advise using the “retweet” button so tweets only appear once in your follower’s feeds, decreasing clutter and keeping the attention focused on the original tweeter rather than yourself. Use the “RT” method sparingly when you want to amend a tweet.

  6. The “reply” button on Twitter nests your tweet with others, so anyone reading the conversation will see your remark in context. The “reply” button helps make Twitter more about dialogues and less about 140-character monologues.

http://hybridpedagogy.org/promoting-open-access-publications-and-academic-projects/